Clicksharp Marketing

Google will now start tracking several search queries in a row, to compare the ultimate commercial behavior of the user. Attention business owners: warming all your leads en masse is cause for a celebration!

You know your business very well — sometimes too well. Beware the pitfalls of choosing the most obvious keywords to target for SEO and SEM campaigns.

Organic keyword research provides a variety of insights essential to your marketing campaigns. Often times, it’s the best way to qualify marketing ROI in a low-risk environment, before you’re ready for the main stage.

By solving a problem in addition to the sale of a product, the storeowner has an opportunity to create a truly profitable solution.

Bounce rate will help you answer: Is my home page scaring people away? Am I attracting qualified traffic to my site? Do any of my marketing campaigns have a poor ROI?

“With gas prices high, and showing no sign of returning to the levels we know and love, can we find some solace in the digital world?”

“For low-priced consumer goods, the pay-per-click bid system seems to work against small advertisers. While everyone else is watching from the sidelines, here’s what you can do to compete.”

“The number of people “just browsing” in search engines vastly outnumbers those walking up to the cash register. Therein lies your opportunity.”

“If only 10% of search engine queries are transactional in nature, what is the big deal with search engine marketing (SEM)?”

“There are certain people you call to do the jobs you won’t touch. What about those that could bankrupt you?”

Answering every question you ever wanted to know about your website is easier than you think. You might also find out one more reason why advertising online is such a smart idea.

Please visit Clicksharp’s YouTube channel for other instructional videos about internet marketing strategy.

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“In the digital space, as in all marketing walks of life, the winners are often the ones who see value where everyone else overlooked.”

“You may cut spending here and there, but if you’re about to cross out marketing programs, look before you leap. You may be throwing gasoline on the fire.”

Image search, still largely untapped as a target for good SEO, represents an opportunity for small businesses to leap right past larger competitors.

“Assuming a continued dedication by Yahoo to seeing its patent through (and similar inroads by its competition), usability experts will be a very well-fed group in 3-5 years’ time.”